Author Archives: betemin

Delivering Returns from Brand Responsibility

The first Good Values ‘Big Thinkers’ Round Table for CR and Sustainability leaders focused on the increasing importance for companies to deliver reputation and business return from linking their corporate brands to their corporate responsibility and sustainability agendas. Such was …

Posted in Corporate Events | Comments Off on Delivering Returns from Brand Responsibility

Transforming Fundraising Performance in Tough Times

As many NGOs are adapting to a fast-changing external landscape, their fundraising leaders are under greater pressure than ever to deliver increasing returns from their investment. But what are their most urgent issues? And what are the critical success factors …

Posted in NGO Events | Comments Off on Transforming Fundraising Performance in Tough Times

‘Street to School’ features in Aviva brand campaign

Good Values helped create ‘Street to School’, which features in Aviva’s new global brand campaign ‘You are the Big Picture’. The campaign helps raise awareness of the plight of street-connected children around the world. ‘You are the Big Picture’ will …

Posted in News | Comments Off on ‘Street to School’ features in Aviva brand campaign

CR in Catering

Good Values’ research on the Food and Service Management Sector’s approach to CR is featured as the lead article by Cost Sector Catering. Download the article (PDF)

Posted in News | Comments Off on CR in Catering